Nestlé's KitKat creates paper paper packaging for the good of the planet (2024)

FAQs

Nestlé's KitKat creates paper paper packaging for the good of the planet? ›

One of the world's most iconic candy products, KitKat

The paper packaging pilot for KitKat is another positive step in Nestle's commitment to use innovation to meet its packaging commitments. Nestlé has set a goal to reduce the use of virgin plastics by a third by 2025, which includes using less plastic, recycled plastic, and alternatives to plastic packaging.

That 90% threshold is calculated using the ISCC mass balance approach, a way to track circular or bio-based material. The wrappers are recyclable “where collection is available.”

The packaging of the chocolate bar is made using recyclable materials, including polypropylene (PP) for the barrier layer, metallised PP in the middle, and a surface printing layer of PP with a matte finish on top.

Why is this important? Single use plastic and plastic wrap are not recyclable, and with so much plastic in the environment, Nestle could make a difference to the plastic pollution situation. Both paper and foil, like the old packaging used, can be recycled. Also, the eating experience is not the same.

Yep, that's right, when you take a big bite of that crisp, wafer-layered goodness, you're actually consuming broken KitKats, that were once KitKats, filled with broken KitKats, that were also once KitKats.

It is produced globally by Nestlé (which acquired Rowntree's in 1988), except in the United States, where it is made under licence by the H. B. Reese Candy Company, a division of the Hershey Company (an agreement Rowntree's first made with Hershey in 1970). "Have a break... Have a Kit Kat!"

Nestlé has switched its twist-wrapped sweets for Quality Street into recyclable paper, which is said to be an industry first. In addition, KitKat wrappers have been moved into new wrappers made with 80% recycled plastic.

Kit Kat is the world's first chocolate bar made from 100% sustainable cocoa. Kit Kat has a case to be the healthiest candy bar in the market (because it's mostly wafer and air).

When did the KIT KAT® Bars get its name? The KIT KAT® candy bar dates back to 1935 when the wafer crisp chocolate bar was launched in England. Originally, it was known as “Rowntree's Chocolate Crisp,” but in 1937 the candy bar was renamed as "KIT KAT® Chocolate Crisp".

Why do Japanese people like Kit Kats so much? ›

In Japanese, kitto mean 'surely' or 'certainly' and katsu means 'to win'. For this reason, Kit-Kats are given to students not just as treats, but as good luck charms before important exams. In fact, one in three students in Japan will buy a Kit-Kat in anticipation of entrance examinations!

Our Kitkat wrappers are made using a mix of virgin and recycled plastics. Each wrapper may vary in the total amount of recycled plastic it contains - some may contain more some may contain less.

The increased and unpredictable costs for key ingredients is part of the picture behind the increased price of KitKats and other chocolate products. There are plenty of other factors to take into account as well, such as energy costs relating to the manufacturing process.

Introducing the KitKat^® Vegan 4 Finger bar. Enjoy our first ever plant-based break made with a rice-based milk alternative to create an indulgent-tasting, vegan chocolate and crispy wafer combo. Take a moment to tear, break, snap and enjoy plant-based tastiness.

In an effort to reduce sugar in its products by 10 percent before 2018, the company will now make Kit Kats with less sugar, but higher amounts of milk and cocoa. It's the first time the original recipe has changed since the chocolate bar was launched in 1936.

The loss of the sparkly wrapping is all part of the company's plan that started last year, to be more eco-friendly and remove two billion pieces of packaging material by 2023. Which means the choccies are now wrapped in paper as they first were in 1936, and can now be recycled.

Nestle recalls mini KitKat bars over potential plastic contamination.