With Halloween approaching and candy displays a common sight at grocery stores, many are wondering if there's really a difference between two sides of one common Halloween treat.
Whether it's a single pack or bag of mini candies, labels of "Left" and "Right" can be found on Twix bars, leading to questions if the two sides of the same bar are actually any different.
According to Twix themselves, Left Twix is described as smooth caramel on top of a crunchy cookie that is enveloped in creamy chocolate.
As for Right Twix, the candy is described as chewy caramel on top of a crisp cookie, cloaked in velvety chocolate.
The "history" behind the Left Twix and Right Twix is chronicled on the candy's website, telling the story of two brothers who were collaborators-turned-rivals, splitting the candy they once developed together into two factories, creating Left Twix and Right Twix separately.
The original advertising campaign began nearly a decade ago from Twix's parent company, Mars, with each side's distinctive packaging and claimed subtle differences becoming a more permanent fixture of the classic candy originally released in 1967.
FAQs
According to Twix themselves, the right side is “smooth caramel flowed onto crispy cookie and bathed in chocolate” while the left Twix is “crunchy cookies cascaded with soft caramel and cloaked in milk chocolate.” So, there you go.
Are left Twix and right Twix actually different? ›
According to Twix themselves, the right side is “smooth caramel flowed onto crispy cookie and bathed in chocolate” while the left Twix is “crunchy cookies cascaded with soft caramel and cloaked in milk chocolate.” So, there you go.
Does Twix really have two factories? ›
Right Twix? Allegedly, in 1922 Seamus MacDougal and Earl Mackenzie started the Twix company together; however, the two fought constantly, leading them to divide production between two sites and only partnering when it was time to combine them into a pack.
When did Twix start doing left and right? ›
In 2012, Twix launched the "Pick a Side" campaign. The advertising campaign introduced a rivalry between the two "sides" of the Twix bar. Each Twix bar was given its own distinct packaging, being labelled as either a "Right Twix" or a "Left Twix", although both sides are identical.
What does Twix stand for? ›
“It's short for 'twin sticks,'” they explained. Twix bar fans couldn't believe what the name stands for. Getty Images. The candy comes with two sticks of shortbread and caramel covered in chocolate. Getty Images/iStockphoto.
Does the left Twix have more caramel? ›
Left Twix has a drizzled caramel. Right Twix has a cascaded caramel. They may have different packaging. Personally, I think they taste the same, though the assumption is that right Twix should taste a little more caramelly.
Is the Twix Brothers story true? ›
On the other hand, Earl created Right Twix by cloaking a crisp biscuit base in chocolate after adding caramel. While not historical, this fictional backstory serves as a unique marketing strategy for Twix, differentiating it in the candy market by inviting customers to choose a side in this playful rivalry.
What was Twix originally called? ›
Twix was called Raider in Austria, Belgium, Denmark, Finland, France, Germany, Greece, Italy, Luxembourg, the Netherlands, Poland, Portugal, Spain, Sweden, Switzerland and Norway for many years before its name was changed in 1991 (2000 in Finland, Denmark, Norway, Sweden and Turkey).
What is the difference between right Twix and left Twix marketing? ›
- The difference between Right Twix and Left Twix is a marketing gimmick created by the Twix brand to add a playful twist to their advertising campaigns.
- In reality, there is no actual difference in the ingredients or the manufacturing process between Right Twix and Left Twix.
According to a Reddit user named stlunatic15, the flavor was discontinued earlier this year due to "supply challenges" on the candy bar's production line, but it was announced back in July that Peanut Butter Twix would be back on candy aisles nationwide by this month. That's the good news.
The Fry's Chocolate Cream, produced by J. S. Fry & Sons since 1866, consisted of a plain fondant centre enrobed in plain chocolate. It is the first mass-produced chocolate bar and predates the invention of milk chocolate.
Is Twix Hershey or Mars? ›
Mars is a company known for the confectionery items that it manufactures, such as Mars bars, 3 Musketeers, Milky Way bars, M&Ms, Skittles, Snickers, Twix, and Bounty (chocolate bar) .
What is a fun fact about Twix? ›
Twix first appeared in 1967 under an interesting disguise: the candy was named Raider and could only be found in the United Kingdom. Since the candy was so popular with the Brits, the candy's parent company, Mars Inc., introduced Twix to America 13 years later.
Does Twix support Israel? ›
The owner of Twix, Mars, supports the zionist state by investing heavily in the foodtech startup scene through venture capital partner JVC. Don't buy Twix products. Don't sell Twix products.
What are the different flavors of Twix? ›
We've had peanut butter Twix, dark chocolate Twix, white chocolate Twix, cookies n' cream Twix, and mint Twix, to name a few (via Snack History). A salted caramel Twix currently resides on grocery store shelves, along with Twix ice cream bars.
Who created Twix? ›
Once upon a time, brothers Earl and Seamus were united by an extraordinary idea: to combine biscuit, caramel and chocolate into one beautiful bar.
