Sweet Futures: Predicting the Biggest Dessert Trends of 2024 - Memo Cakery (2024)

FAQs

What is the sweet food trend in 2024? ›

Whether you're vegan, lactose intolerant, or simply looking to reduce your dairy intake, the dessert industry in 2024 has got you covered. Plant-based ingredients like coconut milk, almond butter, and even sweet potatoes are being used to create creamy, dreamy dessert masterpieces.

Coffee cake is a classic, while latte, mocha, chai, matcha, and earl grey flavored cakes and ice creams are gaining even more popularity this year. Layered with complementary flavors like pumpkin, cream cheese, and vanilla, these caffeine-essenced desserts are a refreshing twist on time-tested flavors.

In today's health-focused market, the biggest trend and money maker in the dessert industry is health-conscious desserts. This trend caters to a growing segment of consumers who are keen on enjoying sweets without compromising their dietary preferences or health goals.

According to its team of food, nutrition and health experts and its consumer research insights, 2024 will see more functional beverages, a boom in botanicals, rising demand for foods that support emotional well-being, a focus on food labels and a growing acceptance of artificial intelligence (AI).

In a nutshell, the bakery scene in 2024 is all about blending the old with the new, keeping things fresh and exciting while also giving a nod to the classics. The bakery trends of 2024 cater to a wide range of tastes, from health-conscious choices to adventurous global flavors and nostalgic treats with a modern twist.

Fastest Rising Ingredients & Flavors for Cookies

Gingerbread leads the trend with an impressive growth rate of 26.32%, reflecting a heightened preference for its warm and spicy flavor profile.

Cupcakes

Cupcakes are one of the most profitable baked goods. Not only is their price per ounce usually higher than that of cakes, but their small size also makes them perfect for impulse purchases and people looking for portion control.

Among the most famous American desserts there is the classic apple pie, the one celebrated in many books, movies and even songs. This cake is so representative of the American tradition that it is called American Pie.

What is the latest trend in baking? ›

The bakery market is also addressing consumers' concerns about health and wellness. Better-for-you treats mostly come with claims: gluten-free, paleo, keto, lactose-free, sugar-reduced and GMO/E-numbers free. They contain less or cleaner ingredients and portion sizes are often adapted to mini bites or smaller sizes.

The embrace of the new creates opportunities for the bakery industry. We are seeing experimentation with spices like cardamom and tamarind as well as exploration of citrus varieties like the trendy Japanese citrus, yuzu.

This summer is ripe for tropical fruit, pun intended. Get ready for dragon fruit, guava, ube, tamarind and guanabana flavored food and drinks this summer, as brands turn to innovation to drive consumer interest. And don't forget the heat.

One of the hottest future trends predicted for 2024 is the use of metallic shades in clothing and accessories. This radiant look can be spotted in garments, footwear, jewelry, and even makeup. Metallic hues like silver, gold, bronze, and copper lend an air of elegance and luxury to any ensemble.

Lumpia is said to attract luck and money and is a symbol for wealth prosperity because of their resemblance to gold bars. Lumpia is a delicious way to serve up good fortune for New Year 2024. Have some fun and try these different variations of lumpia recipes for your Filipino new year food menu.

In 2024, restaurants will focus on elevating their online sites and apps, rebooting their loyalty efforts, growing in-house delivery programs, optimizing their digital presence and implementing more measures to meet rising expectations for a personalized experience.